LIGHTROOM
A STUDY OF LIGHT & SHADOW
Toyota’s reputation for safe, reliable vehicles is well established and known by consumers. What isn’t as established and known is that Toyota has in recent years elevated their styling and design to a new level. We wanted to build a library of product shots in a way that would stand out from traditional vehicle beauty photography. Using chromo saturation and LEDs was our solve. It highlights the dramatic muscle lines that now shape the entire Toyota lineup.
SAN DIEGO
7750 El Camino Real, Suite 2F
Carlsbad, CA 92009
SEATTLE
2033 6th Ave, Suite 600
Seattle, WA 98121
ARLINGTON
4201 Wilson Blvd, Floor 3
Arlington, VA 22203
KANSAS CITY
420 Nichols Rd
Kansas City, MO 64112
SAN DIEGO
7750 El Camino Real, Suite 2F
Carlsbad, CA 92009
SEATTLE
2033 6th Ave, Suite 600
Seattle, WA 98121
ARLINGTON
4201 Wilson Blvd, Floor 3
Arlington, VA 22203
KANSAS CITY
420 Nichols Rd
Kansas City, MO 64112
